Zhang Yue, A Successful Entrepreneur
Everyone has his own dream, but the road to dream is tortuous. Countless people in the realization of your dream on the road encountered endless thorns, however, there will be a group of people who will continue on the path of their dreams and move forward with patience. Under the great opportunity of China's mobile Internet era, a generation of young entrepreneurs are emerging to write down the legends and set new records.
Today, we’re going to talk about the Chairman of China DaiPu (Shanghai) Trading Co,. Ltd. The founder of WOUWOU and WATER SECRET brand, a successful entrepreneur ,the 90's -- Zhang Yue!
It is undeniable that his way to success was rugged and legendary just like the other successful.
After graduated from junior high school, he had to give up his studies due to the economic pressure of his family. He was trying to make a living in Guangzhou with a few hundred yuan.
After twists and turns, he finally found a job in the hair salon，from the first day on the job, he became the most diligent and hard-working employee in the salon, trying to seize every opportunities to learn.With his own efforts, he became a salon manager in only three years.
In March 2013, he opened his first salon with his savings, but it failed due to the unstable customer source.
In January 2014, he borrowed money to open a second hair salon. In the process of operation, he found that many customers have hair quality problems and need a professional hair care product to repair damaged hair, so the first product of WOUWOU Nutrition Hair Mask was born.
On May 23, 2014, driven by his dream, Zhang Yue, regardless of the objection from his friends and family, he decided to sell his hair salon and devoted himself to the business of hair care products.
On July 23, 2014, DaiPu (Shanghai) Trading Co., Ltd. was registered and established. Zhang Yue became the chairman of the board. The brand WOUWOU move into corporatization development.
At the beginning of the establishment, the company have only 2 or 3 people, they run the market, purchase, delivery, after-sales service all by themselves.Months went by and sales were still flat, but he didn't give up. With the join of the three shareholders, the company sailed through difficult times.
On November 5, 2015, Guangzhou WOWO Cosmetic Co., Ltd. was established, and the company entered the stage of rapid development. Invited by many media programs, the company win more than 60 awards such as Asian famous brand award and Chinese famous brand.
With his extraordinary perseverance and courage, overturn the traditional practice of cosmetic markets, engage in internet e-commerce industry, he only used three months to make the profit from nothing to ten million per month. In less than three years, the company has turned to group operation from individual operation.
The success of this young entrepreneurs, achieving accomplishment that the peers or even the experienced entrepreneurs are difficult to attain. All through the way, he has never been stingy with sharing his experiences with other entrepreneurs, Zhang Yue concluded that the rapid growth of the company cannot be achieved without four aspects:
1. Grasp the opportunity.
With the rise of micro internet economy, be sure to get a head start.
2. Product quality.
Running business, it is mainly to control the product quality and continuously launch high-quality products with excellent quality that subvert the market, so as to win the competitive advantage.
3. Social foundation.
Provide the best service to the customers and partners. Only then can let the company gradually take a firm foothold in the market.
4. Good word of mouth.
Good products meet the professional sales team, good reputation will be accumulated naturally.
Despite his success, career and love, the young entrepreneur never forgot to give back to the society, helping his hometown build a primary school and participating in a number of public welfare activities.Constantly creating greater social contributions and bringing more positive energy to the society has become a model for entrepreneurs and young people.Let more entrepreneurs find a forward beacon and the direction of efforts!
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